Pulp Riot Faction 8 Permanent Color 7.4/7C

NEW ERA, NEW TECH!
FACTION8 is the only permanent color offering consistency created specifically for easy application, laser-focused placement, and the ultimate, seamless blend.

WHAT IS IT?
This Italian made permanent color is made for the modern hair artist, and utilizes the newest advances in hair color technology. It provides 100% grey coverage with long-lasting results, and leaves the hair in peak condition.

HOW DO I USE IT?
In a non-metallic bowl, mix 1 part FACTION8 color to 1 part Pulp Riot developer. Apply to dry, unwashed hair.
Process 35 minutes. Rinse and shampoo well with Bangkok Shampoo.

HOW DO I GET THE BEST GREY COVERAGE ON 100% WHITE HAIR?
For optimal grey coverage on 100% white hair, we recommend mixing ¼ to ½ of the Natural series to your formulation. Use shades from the Double Natural (-00) series for intense grey coverage.

ARE THE NATURAL COLORS WARM OR COOL BASED?
They’re cool based.

WHAT’S THE MIXING RATIO FOR THE HIGH LIFT COLORS?
In a non-metallic bowl, mix 1 part High Lift color to 2 parts Pulp Riot developer. Process for 45 – 55 minutes. High Lift colors are best on levels 5 and higher. We do not recommend mixing High Lift colors with other target shades.